Click for menu

How to develop a Pitch deck and cover letter

PITCH DECKS and cover letters

Here are some great tips on creating a pitch deck and cover letter

design

Designing a Pitch Deck: Main Headings, Do's, and Don'ts

Do's:
Keep it Concise:Stick to the main points and avoid unnecessary details.
Tell a Story:Make your presentation engaging by narrating a compelling story.
Use Visuals:Include images, charts, and infographics to make your points visually appealing.
Practice:Rehearse your presentation multiple times to ensure smooth delivery.
Be Passionate:Show enthusiasm for your idea to engage your audience.
Be Honest:Be transparent about potential challenges and risks.
Know Your Audience:Tailor your presentation to the interests and expectations of the panel.

Don'ts:
Overload with Text:Avoid slides with too much text; keep it readable.
Ignore Design:Poor design can distract from your message; use a clean, professional layout.
Rush:Don’t speak too quickly; ensure your audience can follow your points.
Ignore Q&A:Be prepared to answer questions confidently and concisely.
Be Vague:Provide clear and specific information, particularly in your ask and financial projections.
Overpromise:Set realistic expectations; don’t make claims you can’t back up.
Be Monotonous:Vary your tone and pace to keep the audience engaged.

Best Practices:
Structure Your Deck:Follow a logical flow to make it easy for the panel to understand your idea.
Use Data:Support your claims with relevant data and statistics.
Be Visual:Use high-quality graphics and consistent branding.
Engage Your Audience:Involve your audience by asking questions or encouraging interaction.
Seek Feedback:Get input from mentors or peers before the final presentation.
Update Regularly:Keep your pitch deck up to date with the latest information and developments.
Prepare for Objections:Anticipate potential objections and prepare responses.

preparation

Preparation for delivering a Pitch Deck
Know Your Content: the material you are presenting. The more familiar you are with your content, the more confident you will feel.
Structure Your Presentation: Organise your presentation with a clear introduction, main points, and a strong conclusion. Use a logical flow to make it easy to follow.
Practice, Practice, Practice: Rehearse your presentation multiple times. Practice in front of friends, family, or a mirror to gain confidence.

Delivery
Start Strong: Begin with a compelling opening to grab attention. This could be a relevant story, a surprising fact, or a powerful quote.
Maintain Eye Contact: Engage with your audience by making eye contact. This builds connection and shows confidence.
Use Body Language: Stand up straight, use hand gestures naturally, and avoid fidgeting. Confident body language can enhance your message.
Speak Clearly and Confidently: Project your voice, articulate your words, and maintain a steady pace. Avoid speaking too fast or too slowly.

Visual Aids and Tools
Use Visuals Effectively: Incorporate slides, charts, and visuals to support your points. Ensure they are clear, relevant, and not overloaded with information.
Keep Slides Simple: Use bullet points, concise text, and high-quality images. Slides should complement your speech, not distract from it.

Handling Questions
Anticipate Questions: Think about potential questions the panel might ask and prepare answers in advance.
Listen Carefully: When a question is asked, listen attentively without interrupting. Take a moment to gather your thoughts before responding.
Stay Calm and Composed: Answer questions confidently and honestly. If you don’t know the answer, it’s okay to admit it and offer to follow up later.

Mental Preparation

Visualise Success: Picture yourself delivering a successful presentation. Visualization can boost your confidence and reduce anxiety.
Breathe Deeply: Practice deep breathing techniques to stay calm and focused before and during your presentation.
Stay Positive: Focus on your strengths and remind yourself of your preparation and practice.

cover letters

1. Draft Letter: 16-18 Year Old Seeking a Local Creative Work Placement

[Your Name]
[Email Address]

[Date]

[Employer's Name]
[Company Name]
[Company Address]
[City, Postal Code]


MY CREATIVE PORTAL PORTFOLIO URL LINK

Dear [Employer's Name],

I hope this message finds you well. My name is [Your Name], and I am a [16/17/18]-year-old student currently attending [Your School Name], where I am studying [relevant courses or subjects, e.g., Art, Design, Media Studies]. I am writing to express my interest in gaining work experience within your company as part of my school placement or personal development plan.

I have a keen interest in creative fields, particularly [mention the area of interest, such as graphic design, photography, video production, etc.]. I believe that a placement at [Company Name] would provide me with invaluable insight into the industry and an opportunity to learn from professionals in a real-world setting. I am eager to develop my skills and gain hands-on experience in a creative environment.

I am enthusiastic, hardworking, and always eager to learn. Although I may not have extensive professional experience, I have completed [mention any relevant projects, courses, or personal creative work] and am keen to apply my skills while learning from your team.

I would be grateful for any opportunity to contribute and learn at [Company Name], whether it is through assisting on projects, observing workflows, or helping with day-to-day tasks. I am available for a placement during [mention availability period, e.g., school holidays or a specific timeframe].

Thank you for considering my request. I look forward to the possibility of working with you and contributing to your team.

Sincerely,
[Your Name]

2. Draft Letter: Undergraduate Seeking a Suitable Placement Experience

[Your Name]
[Email Address]
[Date]

[Employer's Name]
[Company Name]
[Company Address]
[City, Postal Code]

MY CREATIVE PORTAL PORTFOLIO URL LINK

Dear [Employer's Name],

I am writing to express my interest in pursuing a work placement at [Company Name] as part of my undergraduate studies in [Your Course Name, e.g., Creative Arts, Design, or Media] at [Your University]. I have long admired your company's innovative work in [mention specific area, e.g., advertising, graphic design, media production], and I believe that a placement at [Company Name] would greatly contribute to my professional and academic development.

I am currently in my [year, e.g., second] year of study, where I have gained foundational skills in [mention relevant courses or skills, such as design software, video editing, content creation]. I am particularly passionate about [specific area of interest, e.g., visual storytelling, branding, digital media], and I am eager to further develop my abilities through hands-on experience in a professional environment.

At university, I have worked on various creative projects, including [mention specific projects, portfolios, or coursework], which have helped me build skills in [list key skills, e.g., project management, creative thinking, teamwork]. I believe that my enthusiasm, dedication, and willingness to learn make me a strong candidate for a placement at [Company Name].

I would welcome the opportunity to contribute to your team and gain valuable insight into the creative industry through real-world experience. I am available for a placement starting in [mention availability period], and I would be happy to discuss any opportunities you may have available.

Thank you for your time and consideration. I look forward to the possibility of discussing how I can contribute to your team.

Kind regards,
[Your Name]

3. Draft Letter: Graduate Seeking an Internship

[Your Name]
[Email Address]

[Date]

[Employer's Name]
[Company Name]
[Company Address]
[City, Postal Code]

MY CREATIVE PORTAL PORTFOLIO URL LINK

Dear [Employer's Name],

I hope this message finds you well. I am writing to express my interest in applying for an internship opportunity at [Company Name]. Having recently graduated from [Your University] with a degree in [Your Degree, e.g., Creative Media, Graphic Design, or Marketing], I am eager to begin my career in the creative industry and believe that an internship with your esteemed company would provide the ideal foundation to do so.

During my time at university, I developed a strong passion for [specific area of interest, e.g., branding, digital content creation, motion graphics], and I was fortunate to gain experience working on [mention any relevant coursework, projects, or freelance work]. I have gained proficiency in [mention key tools, e.g., Adobe Creative Suite, video editing software, social media marketing], and I am confident that these skills, coupled with my strong work ethic, make me a good fit for your team.

I am particularly drawn to [Company Name] because of [mention something specific about the company that you admire, such as its creative approach, innovative campaigns, or reputation in the industry]. I am excited by the opportunity to learn from professionals who share my passion and contribute to your upcoming projects in a meaningful way.

I am enthusiastic, proactive, and ready to contribute to any tasks or projects where I can assist. I am keen to learn more about your work and bring my skills to support your team. I am available to start the internship as soon as [mention availability], and I would greatly appreciate the opportunity to further discuss how I can contribute to [Company Name].

Thank you for your time and consideration. I look forward to hearing from you.

Sincerely,
[Your Name]

These letters are tailored to different experience levels while showcasing enthusiasm, relevant skills, and eagerness to learn from the company. Feel free to customize them further to fit your specific circumstances! Also discuss them with your teaching staff, work placement and careers coordinators to ensure that comply with your School, College, University procedure.

PLEASE NOT FOR SAFEGUARDING REASONS WE SUGGEST YOU ONLY INCLUDE AN EMAIL ADDRESS AND NO FURTHER PERSONAL INFORMATION.

CMS PAGE DESIGNED BY JACK WILLIAMS EDITOR

Disclaimer: 
While every effort is made to ensure the accuracy of the information provided on Creative Portals, we cannot guarantee its completeness or correctness. Users are advised to verify all information independently. Creative Portals is committed to regularly updating the content to reflect new developments and changes. We invite and welcome our users to contribute the latest information to help support both Creative Portals and the wider user community.